Professional Summary

Corporate Communications: At Lincoln Center for the Performing Arts, Tracie drafted communications on behalf of the organization's Chairman, Presidents, Senior Staff, Trustees, and celebrity speakers (including Chelsea Clinton and Meryl Streep). She contributed to outreach strategy and messaging consistency for the institution's highest-level donors, targeting its annual fundraising budget of $55M.

Journalism: Previously, Tracie was the Copy Chief for Metro US, a national newspaper publishing in Boston, Philadelphia, and NYC (where she was also the local Theater Critic). The newspapers shared an audience of 3M+ daily readers, in addition to readers on Metro.us.

Marketing: Tracie has 10+ years of experience copywriting with national marketing agencies, working with content ranging from medical services and hospitality firms to fashion accessories and academia.

Skills Overview

Strengths include:

• Ability to lead teams and bring disparate parties together to a single vision
• Pinpoint messaging and create key phrasing across multiple platforms
• Engage targeted audiences through compelling narratives
• Deliver impact by IDing measurable goals with meaningful KPIs
• Align the needs of clients/customers and stakeholders
• Comprehensive asset management and oversight
• Follow a product from ideation to complete client satisfaction

Specialties: writing, copywriting, editing, copyediting, proofreading, persuasive writing, storytelling, strategic communications, speechwriting, content management.

For further details, please see Tracie's Résumé.
For additional samples, please Contact TMM.

(Left: On assignment covering the Toronto Film Festival. Credit: WonGoo Kang)